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Industrialization is a phenomenon of the new times derived from the process of fusion of culture, economy, and technology in the modern society. Cultural merchandise is important foundation for the formation of cultural identity because it implies the overall culture, history, tradition, values, regulations, etc of a country. Cultural identity raises the nation’s competitiveness, acting as driving force of national development. Thus it’s attracting worldwide countries’ attention on cultural fusion and development. Development of digital science technology via 4th Industrial Innovation is expanding in various forms through ‘culture+scientific technique’ and China is also emphasizing on digitalization of culture through digital economic development. Convention, virtual reality, exhibition, and tourism are applications of digital cultural industry, which is leading changes in cultural consumption model. Especially, fusion of digital technology and real economy is presenting a new paradigm of digital cultural industry which centers around cultural resources. As follows, this study suggests development measures for fusion and expansion with other genres, with the example of ‘digital+cultural tourism’ fusion, presenting the characteristics and current status. Resolution search for cooperation with platforms utilizing fractionized policy, expanded consumption space through various content development, and growth of competitive cultural enterprises and talented people are required. Cultural digital derivative products, reflecting interactive technology, game technology, and artificial intelligence technology, should also be developed in line with the trend.

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As major players in the global economy, Korean firms or enterprises have been playing a pivotal role in the international business arena. Their achievements in technological innovation, market expansion, and organizational management have attracted widespread attention. Chinese academics have been endeavoring to study multiple aspects of Korean corporations in-depth to analyze their successes and challenges. The purpose of this review is to systematize the current state of research on Korean firms and China-South Korea corporations in Chinese academia, to explore the characteristics and shortcomings of the existing research, and to explore the areas of concern for corporations. The article takes 78 Korean corporation research papers published in CSSCI journals in the China Knowledge Network database almost 2 decades as a sample and uses the content analysis method to analyze the research papers. These sample literature are systematically analyzed and sorted out in terms of publication year distribution, source journals, authors, funded status of the papers, keywords, specific research areas, and research methods. The results show that Chinese academics' research on Korean firms and Sino-Korean corporations has been sharply increased and slightly declined recently in a general sense. In terms of areas of interest, corporate governance, investment, and organizational culture has gained sizable attention; however, more rigorous academic efforts will be recommended. On the other hand, relatively few studies on inter-firm cooperation, corporate policy, and legal environment have been conducted. The research method is mostly qualitative research, and the authors believe that more interdisciplinary efforts and theory-based empirical research seem to be required.

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As digital transformation accelerates, the belt and road initiative (BRI) offers to firms an opportunity to overseas expansion. Since the digital BRI aims to spread Chinese products and services in the global markets, Chinese government actively supports domestic firms for joining the digital BRI. With this background, this study investigates the participants, which will determine the success of this globalization agenda. We examine the effects of network embeddedness and business specialization as well as the moderating effects of digital orientation. Empirical analysis uses the panel data set that consists of 1,256 Chinese listed firms with 3,692 firm-year observations during 2015-2019. The random-effect results show that with a lower level of network embeddedness and a higher level of specialization are more likely to engage in the digital BRI. The relationship between network embeddedness and the BRI participation is strengthened by digital orientation. We argue that firms with solid home network turn down the initiative but those who lack competitiveness are likely to welcome this avenue to explore new markets. It seems that a dilemma exists in the current digital BRI practice that contrasts the original policy intention to dominate global market with Chinese products and services.

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In the post-epidemic era, the international market remains highly uncertain, and Chinese enterprises are facing various challenges such as economic growth slowdown, global supply chain restructuring, and geopolitical risks. In the context of the global digital economy boom, accelerating digital transformation has become an important means for Chinese enterprises to break through difficulties and enhance competitiveness. In this context, this study, using A-share listed companies from 2015 to 2022 as samples and employing panel logic regression analysis, investigates the question of whether digital transformation of Chinese enterprises can promote their internationalization. The results indicate that the digital transformation of Chinese enterprises significantly promotes their internationalization. This is mainly attributed to the fact that digitalization helps companies improve information processing capabilities, reduce transaction costs for overseas activities, overcome ‘Liability of foreignness’, and enhance innovation capabilities and management efficiency. Additionally, through methods such as grouping regression, the study finds that the impact of digital transformation on internationalization varies according to the ownership type of enterprises. Compared to state-owned enterprises, digital transformation has a greater impact on the internationalization of private enterprises. These studies and findings fill the gap in the research of digital transformation at the micro level of enterprises, deepen the understanding of the digital development of Chinese enterprises, and provide valuable insights and references for governments and enterprises.

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The sharing economy has gained attention as a rational consumption model since the global financial crisis. Collaborative consumption can be seen as a core concept in describing the sharing economy system. In China, collaborative consumption has rapidly expanded into a variety of fields, including accommodation, transportation, food, and finance, based on the growth of big-tech companies and technological advancements. It is now deeply integrated into Chinese people's lives. This study explored the structural relationship between the technical characteristics of Chinese collaborative consumption platforms, motivation, and intention to use, based on the technology acceptance model(TAM) and self-determination theory(SDT), and found that the technical characteristics of platforms, such as usefulness, ease of use, security and privacy, increase the intention to use through the mediating effect of intrinsic and extrinsic motivation of users. This study is expected to provides insights into collaborative consumption behavior and the development of effective operation strategies for related platforms.

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The focus of the study is to construct a scientific and comprehensive evaluation index system to assess the digital economy development in the Yellow River Basin and provide a foundation for policy-making. The research reviewed literature on the digital economy in the Yellow River Basin and analyzed the economic background and digital foundation. A three-level index system based on 28 indicators was constructed, utilizing government-released data such as the China Statistical Yearbook (2022) for analysis. Empirical analysis shows that the digital economy development of the Yellow River Basin is generally good, but there is a significant imbalance in development between regions, especially in the areas of innovation development and social welfare. Then, the entropy weight method was used to determine the weights of the indicators, and a comprehensive evaluation model was constructed using the TOPSIS method. The study found a distinct Matthew effect in the digital economy development among provinces within the Yellow River Basin. This difference suggests that the digital economy plays an important role in regional economic development and provides vital references for national regional development policy decision-making.

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This study focused on China's FDI in ASEAN, which has been increasing since the 2000s. In general, the inflow of FDI affects a country's economic and industrial structure and the GVC. Therefore, this study empirically analyzed the impact of China's FDI into ASEAN on the GVC. In particular, this study differentiated the analysis by dividing ASEAN into leading economies (ASEAN-5) and latecomer economies (CLMV) and dividing the GVC into forward participation and backward participation. First, as a result of conducting the Granger Causality test, the results show that FDI flowing into ASEAN and participation of the GVC show a significant causal relationship. In the panel regression analysis, ASEAN's total FDI inflow had a positive effect on the expansion of the GVC. It showed a high level of influence, especially in terms of backward participation. However, China's FDI in ASEAN, the main subject of this study, did not show a statistically significant influence on the GVC. This is presumed to be because China does not account for a large proportion of ASEAN's inflow of FDI.

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This research aims to empirically investigate the impact of population aging on the savings rate through the case of China, taking into account the heterogeneity between rural and urban areas. Data was collected from 2011 to 2021 for 31 provinces in China, and a panel dataset was constructed by separating the data into urban and rural categories for each province. The analysis utilized variables such as the elderly ratio, savings rate, income level, and social security spending for both rural and urban areas of each province, applying a panel fixed-effect model. The results revealed that the pattern of savings rates differs between rural and urban areas as aging progresses. Specifically, an increase in the elderly ratio, i.e., the level of aging, leads to an increase in the savings rate in urban areas but a decrease in rural areas. Additionally, the rate of change in savings rates significantly increases with the acceleration of aging. The increase in social security expenditures reduces the savings rate in all regions, but this effect is more pronounced in rural areas. Therefore, it is necessary to consider the different directions and sensitivities of savings rate due to aging in rural and urban areas when implementing policies. Moreover, the study suggests that to increase the savings rate, there should be a focus on enhancing productivity to boost labor income in rural areas.

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This study presented a review of the aspects of Korean-Chinese cultural conflict and alternatives, focusing on transnational online media and netizens. To this end, first, the Korean-Chinese cultural conflict was divided into the center of ‘subject-media', and the causes and characteristics of the problem were revealed. The Korean-Chinese cultural conflict occurred after the official diplomatic relations between the two countries, and appeared in various forms depending on factors such as history and structure problems, cultural attribution rights, global cultural standards, and international relations. In particular, it was confirmed that the commercialization of transnational online media and private-centered participation of netizens were mainly influenced by the diversification of Korean-Chinese cultural conflicts, the spread of transnationality, blind means of profit creation, and cultural attribution rights. In order to examine the factors of the Korean-Chinese cultural conflict, the characteristics and relevance of Chinese cybernationalism were examined. Chinese cybernationalism was forming Chinese ideology, nationalism, patriotism, and digital governance. Through this, it was confirmed that the Chinese government used it as a national ideology that complexly acts on public control and irrational online activities of college student netizens. In particular, the mechanism of digital government-based cybernationalism, which is formed by China's ‘government-company-private' organization, was presented at a poetic level. In order to reveal the patterns of cultural conflict between Korea and China due to Chinese cybernationalism, lǐ zǐ qī's kimchi making videos and comments were collected and analyzed. As a result of the analysis, the lǐ zǐ qī video contains Korean kimchi making and cooking methods, but it became a problem with a self-centered attitude, such as specifying ‘Chinese cuisine' and ‘Pao Chai'. Most of the comments in the video were English, Korean, and Chinese in order. The commonality of the comments by language right was that it was remarkable to debate the mutual advantage between Korean and Chinese cultures, focusing on country, nationality, kimchi, culture, food, and traditional keywords. In the English comments, discussions on historical and cultural legitimacy were mainly focused on the shared culture of Korea and China. In the Korean comments, it was found that the content insisting on the legitimacy of Korea's kimchi culture attribution rights was found, while the Chinese comments were found to deal with the pro-Japanese and pro-American aspects that criticized China's political issues and Korea's international attitude. In terms of cultural conflict between Korea and China, comments suggested the possibility of conflict over cultural attribution rights, the Chinese cybernationalist characteristics of biased patriotism, deepening cultural conflict between Korea and China through translation programs, and the aspect of misunderstanding by global netizens participating in cultural conflict between Korea and China through English. Accordingly, this study proposed active activities of government agencies, international cooperation with other countries, and monitoring of transnational online media as countermeasures against the spread and diversification of transnational cultural conflicts between Korea and China. Through this, a preemptive plan was suggested to prevent the occurrence and spread of diversified cultural conflicts between Korea and China.

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